Jason Gonsalves, Head of Engagement at BBH talks about the changing communications landscape, how it’s affecting consumers and what the response should be from brands.
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About the author
Matthew is a Content Director at London-based ad agency Bartle Bogle Hegarty (BBH). Before that he was Head of Digital at MTV UK. His interests include playing Super Mario Galaxy, cooking strange recipes and perving over Apple's products but never being quite able to afford them.
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Recent posts
- Consumers Spot That Life In Ads Better Than Real Life - 13 Aug 2008
- Branded iPhone Apps - Good, bad & ugly - 6 Aug 2008
- Nintendo news - 3D dongle upgrade - 15 Jul 2008
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The art of engagement « digicynic 12 Jun 2008
Report[...] Anyway, here it is on Knitware. [...]
Choice, Control, Community and Creativity 12 Jun 2008
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Det nye kommunikasjonslandskapet : apgnorway 12 Jun 2008
Report[...] Knitwear og [...]