Last week I mentioned that it is probably the unknown “size of the consumer base and the newness of the App Store - that is most likely scaring marketers [away from developing iPhone apps]. If a platform is uncharted, how can a marketing director establish ROI from it?” Now, after only one month since its unveiling, sales show it could be a huge success. read full post »
Posts Tagged ‘Apple’
11 Aug 2008
$1m each day at the iPhone App Store
30 Jul 2008
iPhone App Store: Where are the brands?
Apple’s iPhone App Store has been up and running for a few weeks now and has “over 500
applications”. But where are the brands?
25 Jun 2008
Nokia enters mobile platform war. Google refutes Android delay. It all adds up to increased brand opportunities.
Apple, Google and Microsoft moved into Nokia’s crosshairs yesterday as the Finnish company bought Symbian, the major threat to the iPhone and Android SDK’s and Microsoft’s Windows Mobile OS. read full post »
9 Jun 2008
iPhone Newsflash … sort of.
Today at 6pm (09.06.08) will be the long awaited announcement of the iPhone 2 at Apple’s annual developer event in San Fran. With all the hype surrounding it in the past few months we must remember that it’s so far all been just that. read full post »
4 Jun 2008
UK iTunes launches movie service: legal downloading now easier than pirated films?
Apple has finally launched movies films on iTunes in the UK (and Canada). Can we expect to see piracy over here decrease?
26 May 2008
Shop for your pop!
A decent mp3 player doesn’t just depend on the hardware. Having simple and easy access to good content is a big part of it too … that’s why the iTunes music store was the true genius behind the success of the iPod.
So who’s the new kid on the block giving Apple a run for their money … Microsoft, Sony? How about Tesco? read full post »
13 May 2008
3G iPhone Only Days Away
With iPhones widely out of stock and rumours about the imminent release of the 3G iPhone burning wild, Apple have just thrown some more petrol on the flames.
An Apple press statement, released today states:
A team of Apple executives, led by CEO Steve Jobs, will kick off the company’s annual Worldwide Developers Conference (WWDC) with a keynote address beginning at 10:00 a.m. on Monday, June 9, 2008 at San Francisco’s Moscone West. This year’s WWDC will showcase two revolutionary development platforms, the ground-breaking innovations of OS X Leopard® and OS X iPhone™, the world’s most advanced mobile operating system.
Could it be any clearer? Get your wallets out…
10 Apr 2008
Wii like iPlayer… or do Wii?


It was announced yesterday that BBC’s iPlayer will soon be available on the Wii (having already been rolled out to iPhone and iTouch - all the iProducts sticking together). I read the anouncement and thought “Wow”, then thought I can watch TV on my, er, TV. So, I thought, “Hmm”, then I thought having Internet sites that deliver TV programs fed to your TV is the best place for them as they’re at the centre of your entertainment set-up at home, so I thought, “Wow”. Then I thought, “But not many Wii’s are actually set-up to connect wirelessy compared to say over 70% of Xbox 360s and 40% of PS3s, so I thought “Hmm”. Is this “Wow” or “Hmm”? Help me out…
9 Apr 2008
Nintendo does an Apple
Wii Fit - Already sold out. MarioKart Wii - nearly already sold out. Does such palpable excitement ahead of a release remind you of anyone? read full post »
5 Apr 2008
The Cult Of Mac - iRead free
Distributing your book through BitTorrent is a bold and interesting idea, but can those evil pirates really be trusted. Publishers ‘No Starch Press’ and Wired’s news editor Leander Kahney seem to think so. read full post »





