Posts Tagged ‘App store’

11 Aug 2008

$1m each day at the iPhone App Store

Last week I mentioned that it is probably the unknown “size of the consumer base and the newness of the App Store - that is most likely scaring marketers [away from developing iPhone apps]. If a platform is uncharted, how can a marketing director establish ROI from it?” Now, after only one month since its unveiling, sales show it could be a huge success. read full post »

30 Jul 2008

iPhone App Store: Where are the brands?

Apple’s iPhone App Store has been up and running for a few weeks now and has “over 500 applications”. But where are the brands?

read full post »