17 Jan 2008

Project Cloverfield: Can too much hype kill a ‘Monster Movie’?

cloverfield

Ok, I’m going to keep this brief. There’s a movie. It might be a monster movie. It might not. It might be called Cloverfield… We know it’s written/directed by J.J. Abrams, it probably is… and every geek on the Internet is talking about it.

Will it be the biggest monster movie ever? Perhaps, if you live in a hole or don’t understand com-poo-tors… here are some links that you must look at now!

http://www.apple.com/trailers/paramount/cloverfield/
http://en.wikipedia.org/wiki/Cloverfield
http://www.cloverfieldnews.com/

Doc Rogers

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One comment so far

  1. Stuart Eccles 17 Jan 2008

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    Look out for lots of Cloverfield viral stuff posted over the social web

    http://youtube.com/watch?v=NfTWm1nCgLc

    It’s all very ‘Lost’ marketing style. So i’m suggesting bingo for Cloverfield. You need to find 3 videos on YouTube, 2 fake blogs, at least 1 fake Twitter account, 2 fake social networking pages and a fake book on Amazon. Then you shout “bingo”.

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