Are there any big brands in The Guardian’s Top 100 sites this year? Yes - 1. That’s all. Oh dear.

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Jonathan Salem Baskin points to Wall Street Journal’s piece on web 2.0 marketing, noting its 5 key points

Mashable runs through the winners of the open web awards 

Faster Future blog posts the Music Industry Manifesto 

Paul Isakson writes about ‘advertising that does’

Servant of Chaos talks about learning from failure and points to a great Zeus Jones presentation

• Karl Long points to Lawrence Lessig talking about hybrid economies, where companies co-create value with their customers

• Mashable shows 5 incredibly simple but useful websites

• The brilliant Idriss Mootee writes a piece on modern advertising

• Servant of Chaos writes about Companion Credit Union who invited their customers to help them make decisions about their brand

• Jeremiah Owyany talks to Dell’s head of commmunity about inetgerating social media into their business

Games and branding activities are becoming ever more combined, but sponsoring a gaming championship has been an outpost for geek brands only. However, a promotion between Gillette and EA, one of the biggest games companies in the world, is changing all of this… read full post »